I imagine "launching" to be the act of setting out on a path you've chosen, of moving towards a goal you've selected with focus and intention. It takes time to hone in on the target and take careful aim; that may be the biggest challenge in the process of getting there!
Top 5 Reasons to Launch
5. No more treading water - know where you're going and how to get there.
4. Feel in control of your life, FINALLY. Take the time to take the reins.
3. Feel more purposeful in every day. Why live someone else's idea of life when you can get moving on your own?
2. It's a big world out there. You have options, don't limit yourself.
1. If you don't do something differently, your life will never be different!